Overview
I partnered with a minority woman small business owner to secure a new location that increased foot traffic, enhanced visibility, and reduced monthly lease expenses. The project supported her goals of financial stability and long-term growth.
Objective
- Relocate to a high-density area with greater customer foot traffic.
- Reduce monthly lease costs to improve profitability.
- Maintain operational suitability and brand identity.
Approach
- Needs Assessment: Identified essential location features and business goals.
- Market Analysis: Researched dense areas with cost-effective lease options.
- Site Selection: Found properties near complementary businesses for cross-traffic opportunities.
- Lease Negotiation: Secured favorable terms, including lower rent and tenant allowances.
- Relocation Support: Delivered a seamless transition plan with minimal downtime.
Results
- Prime Location: Increased foot traffic by 20% and positioned near synergistic businesses.
- Cost Savings: Reduced monthly lease expenses by 15%, saving $12,000 annually.
- Smooth Transition: Reopened within one week, minimizing disruption to operations.
Impact
This project empowered the client to achieve growth while ensuring financial sustainability. The relocation enhanced visibility, attracted more customers, and positioned the business for long-term success.